The video uses a Britney-lookalike who is taught a lesson by Justin breaking in to her house, creeping around, having sex on her bed with a random female, videoing it, waiting for the Britney-lookalike to return home, watching her from a closet, stalking her while she showers, and when she is finally disturbed, she emerges from the shower to the video of Justin staring down the lens while the random female adores him.
Misogyny 1.01 and yet in 2002 and beyond, no one said anything. Twelve years later, after ignoring any effect his behaviour may have caused for well over a decade, but in response to the huge backlash provoked by Framing Britney Spears, Justin Timberlake finally issued a statement: “I have seen the messages, tags, comments, and concerns and I want to respond. I am deeply sorry for the times in my life where my actions contributed to the problem, where I spoke out of turn, or did not speak up for what was right.” He continued “I specifically want to apologize to Britney Spears” but many will recall the lyrics of Cry Me A River: “The damage is done“.